A sales letter is an effective strategy that is generally used by business houses to make their product known in the market i.e., helps is their marketability. These sales letters are written to grasp the attention of the clients and make them feel that your business is reliable and you are highly professional. These letters are written to explain your clients about your company, products, and your market value. The new offerings or any new launches are also communicated to the client through these sales letters. Communication is very necessary for every aspect of life.
Sales letters are an effective medium to communicate with the clients and grab their attention. These sales letters act as a promotion for the business venture and tend to enhance the sales and create a feeling of trust. A perfect sales letter creates a positive impression and leads to beneficial business deals. These sales letters are formal and one must try to write them in simple and understanding tone. Complicated words and phrases should be avoided in order to kill a chance of any kind of misunderstanding.
How to Write a Sales Letter Writing Tips
- A perfect sales letter should be formal.
- It should be in simple language and easy to understand.
- It should contain all the information related to the product.
- The Sales letter should be credible.
- It should be typed and not hand written.
How to Write a Sales Letter Template
Use our free How to Write a Sales Letter to help you get started. If you need additional help or more examples check out some of the sample letters below.
From,
___________
___________
___________
Date: ___________(on which the letter is written)
To,
_____________ (name & address of recipient)
_____________
_____________
Subject: ___________________
Dear Mr. ___________ (name),
We are glad to inform you about _________ (introduction of business or your product). We are looking forward for ____________ (purpose of the letter).
We have introduced ___________ (details, quality, features and benefits of your business/ product). The price that has been quoted has been decided to keep in mind that every person should be able to afford these new launches at least once___________ (introduce the price quotes). Our products are highly satisfactory and we hope this new launch is same.
We are hoping for _________ (restate purpose for letter). Thank you for giving you valuable time. Do tell us if you decide on anything. Hoping for a better business.
Sincerely,
Signature_______
Sample Letter
From,
Huma Siddhique,
Royal Production Ltd.,
Chandigarh.
Date : Sept 11, 2013
To,
Rimi Malhotra,
RSFT Ltd.,
Calcutta
Dear Ms. Rimmi,
This is to inform you about our newly launched product. You are one of our important customers and are proud to introduce you to our new fashion brand “DIVA”.
Our new brand “DIVA” has a special variety of women accessories. These accessories are very stylish and trendy. They have been designed keeping the peppy style of the young generation. Our products always have a good standard and are durable. We have priced the new products keeping in mind that every woman should be allowed to have these dresses in their wardrobe.
We assure you that our products are highly satisfactory. We can send some samples to your office and can meet for further discussion.
Thank you for giving your valuable time. Hope for a better business.
Sincerely,
Huma Siddhique
Royal Production Ltd.
Chandigarh
Email Format
The following is the email format of a sales letter.
To: name@email.com
From: name@email.com
Subject: Sales Letter
Dear Mr./Ms.______(Name of the recipient)
We are glad to inform you about _________ (introduction of business or your product). We are looking forward for ____________ (purpose of the letter).
We have introduced ___________ (details, quality, features and benefits of your business/ product). The price that has been quoted has been decided keeping in mind that every person should be able to afford these new launches at least once___________ (introduce the price quotes). Our products are highly satisfactory and we hope this new launch too is same.
We are hoping for _________ (restate purpose for letter). Thank you for giving you valuable time. Let us know if you decide on anything. Hoping for a better business.
Sincerely,
Signature_______
From,
_______________ ( name of sender & address of firm)
_______________
_______________
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