Soliciting business means seeking the business of potential customers. The term usually refers to directly asking potential customers to purchase goods or services, rather than using advertisements. Solicitors often approach potential customers in a public place or their homes. Freelance contractors and other independent business owners often engage in the solicitation to seek new customers. The solicitation also raises the profile of a business when it reaches a broad market base, which may generate future sales.
Businesses and individuals can make valuable connections with goods or service providers who solicit their business. Business solicitation letters are written to invite tenders, donations or quotations etc. An email takes the profession of business at a higher level. It should have a formal business tone to be followed and a business-letter format. The person who sends firstly must make a list of whoever he is going to approach.
The sender should make an inquiry into who is responsible for the quote giving the person. The letter must be straight forward without any confusions created. It should be concise and clear in conveying the demands or request in a polite and passive manner. These letters are also called fundraising letters. The letter aims to make the receiver aware of the requirements of donations or monetary needs. The letter must also convey the gratitude to the receiver. This is a noble way to express our requirements through the letter.
Tips to write the letter
- The letter must contain all the details of the services as well as the terms and condition of the agreement.
- The letter must include decent and formal vocabulary, in the case of awkward letters, it is more likely to be rejected.
- When the letter is addressed, it should be addressed to the company’s legal name.
- In the case of a single individual the certified mailing procedure is required but when mailing to several individuals certified mailing procedure is not required.
- Letters involving business (personal or corporate) should be concise, factual, and focused. Try to never exceed one page, or you will be at risk of losing your reader.
- Benefits: clearly state why the reader should do what you are asking them; tell them how it will benefit them.
Template
Use our free Business Solicitation Letter to help you get started.
From,
__________
__________
__________
__________
Date: _____ (Date on Which Letter is Written)
To,
__________
__________
__________
__________
Subject: A solicitation letter regarding the charity of the event
Dear _____ (Sir or Madam),
On behalf of my ____ (name of your organization), I am writing a letter of conveyance to you. Our organization provides the scholarship for school going merit students. The core motto of our team is to empower girl education so they can become successful women power to our human world. We organize monthly puzzle program events based on the syllabus for students by the end of the three months the one who scores highest will be awarded.
We request you to buy the entry passes for the programs. These passes help us raise the required amount for the reserves. The passes are Rs. 10 each for children below ten years and Rs. 12 for adults, this helps us to collect funds reserves. If your esteemed institute can buy more passes and they can also get entertained and be a benefit to us.
Our team has presently helped five school students for their coaching classes’ fee. We have also sponsored 12 laptops to college graduates. With sincere efforts, we are providing free camps training for campus recruitment. Your business can become backbone support to us; henceforth we put forth the request to help us.Kindly ring me at ___________ (phone number) or mail me (email id) at _________ if you have any queries. Thank you.
Yours Sincerely,
_______ (name)
Sample Letter
From,
Maria Jone,
Secretary,
East Street,
Vijaypur.
Date: 16.03.2015
To,
Mr Mathew,
Westenboles,
Reverse street,
Vijaypur.
Subject: A solicitation letter regarding the charity of the event
Dear Sir,
On behalf of my team 3DHR, I am writing a letter of conveyance to you. Our organization provides the scholarship for school going merit students. The core motto of our team is to empower girl education so they can become successful women power to our human world. We organize monthly puzzle program events based on the syllabus for students by the end of the three months the one who scores highest will be awarded.
We request you to buy the entry passes for the programs. These passes help us raise the required amount for the reserves. The passes are Rs. 10 each for children below ten years and Rs. 12 for adults, this helps us to collect funds reserves. If your esteemed institute can buy more passes and they can also get entertained and be a benefit to us.
Our team has presently helped five school students for their coaching classes’ fee. We have also sponsored 12 laptops to college graduates. With sincere efforts, we are providing free camps training for campus recruitment. Your business can become backbone support to us; henceforth we put forth the request to help us.
Kindly ring me at 05083778123 or mail me at Mariajone@3dhr.com if you have any queries.
Thank you in advance.
Yours Sincerely,
Maria Jone
Email Format
The following is the Email Format that should be followed while writing a Business Solicitation Letter.
To: name@email.com
From: name@email.com
SUBJECT: Business solicitation letter.
Dear Mr./Ms/Mrs.______(Name of the recipient)
On behalf of my ____ (name of your organization), I am writing a letter of conveyance to you. Our organization provides the scholarship for school going merit students. The core motto of our team is to empower girl education so they can become successful women power to our human world. We organize monthly puzzle program events based on the syllabus for students by the end of the three months the one who scores highest will be awarded.
We request you to buy the entry passes for the programs. These passes help us raise the required amount for the reserves. The passes are Rs. 10 each for children below ten years and Rs. 12 for adults, this helps us to collect funds reserves. If your esteemed institute can buy more passes and they can also get entertained and be a benefit to us.
Our team has presently helped five school students for their coaching classes’ fee. We have also sponsored 12 laptops to college graduates. With sincere efforts, we are providing free camps training for campus recruitment. Your business can become backbone support to us; henceforth we put forth the request to help us.
Kindly ring me at ___________ (phone number) or mail me (email id) at _________ if you have any queries. Thanking you.
Yours Sincerely,
____________
(Name of the sender)
(Name of the organization)